1. Write a 2000-word essay – The relationship between a company’s success and its level of innovation in the market.
· No plagiarism
· APA format
· Three (3) or more References must be included in essay
2. Select a company that manufactures or distributes various products or brands. Using the matrix, the Boston Consulting Group, classify the different products and present its strategic recommendations for each of them. Present this work in PowerPoint for discussion.
3. Write an acrostic about this concept: The role of the Marketing Management in the strategic planning of a business.
