Develop a strategic marketing plan for Tesla Model S car, with its all electric power and innovation for the future.
Please research and write on these three topics that will form part of my group project.
1. 1. Current situation and trends
2. 2. Marketing strategic
3. 3. Projected profit-and loss statement
Current situation and trends– Summarizes relevant background information on the market, competition, and the microenvironment, and trends therein, including size and growth rates for the overall market and key segments.
Marketing strategy– Summarizes the overall strategic approach that will be used to meet the plan’s objectives.
Projected profit- and loss statement– Presents the expected financial payoff from the plans.