In a 2400 – 2800 word essay discuss the following:
1) Use Barney’s VRIO framework to analyze the competencies of Electrolux. Discuss whether AB Electrolux can compete with local Chinese consumer manufacturers.
2) Discuss the three leading perspectives on strategy, and how this strategy tripod influences Electrolux.
3) Identify Porter’s four generic strategies. Discuss which of these would work best for Electrolux.
4) What is the corporate culture of Electrolux? Discuss two distinct attributes of culture within the organization.
This essay should be well-researched, appropriately documented and submitted in APA format.
