Assignment: Your business strategy in the Global Environment This week’s materials focus on your innovations and creativity in a global environment.
Congratulations! You have just started a new business!
Your assignment this week is to:
1. First tell me what your new business is. Do you provide a service, or a product? Define this business you’ve spent so much time dreaming of starting.
2. Next develop a PEST Analysis using the template below.
3. Finally, describe how you’re going to grow this business in the global environment.
Parts 1 and 2 will be a Word Doc. APA formatting is NOT required. You are to use, and cite, no less than 2 outside sources. Minimum of 2 pages. That is, the BODY of your paper is to be a minimum of 2 pages. Title pages, Abstract and resource pages do not count to the total.
