Marketing

MKTG 310 Week 7 dq2

This archive of MKTG 310 Week 7 dq2 encompasses: Describe, as best you can, your company’s organizational values. (If you cannot answer from a company standpoint, use Dell, IBM, or Apple and describe what you believe to be their organizational values.) How do they compare to your personal values?

MKTG 310 Week 6 dq1

This pack of MKTG 310 Week 6 dq1 covers: Describe a recent major purchase and a recent minor purchase. What role did emotions or feelings play in your decisions, in particular, what influences might our idealized version of the self have played in your decision? Examples are certain brands of clothing, style related items, and […]

Answer two case study questions with template format.

Case2 quetions: 1. What are the benefits of a global advertising campaign such as the Nokia 1,001 reasons described in the case? 2. What are the risks of such a campaign? Do you think Nokia is on the right track? 3. How do you assess the campaign (message strategy, slogan, visuals)? Overall, do you judge […]

Assignment 2: Harley-Davidson: External and Internal Analysis

Part I – External As part of the Strategic Business Plan, you have been asked to: Identify and analyze the major driving forces for change in the external environment of the motorcycle industry. Analyze the dynamics of competition using Porter’s Five Forces Model of Competition. Correctly assess the dynamics of competition. Provide at least three […]

Unit 2 DB

Unit 2 Discussion Board Data Mining Assignment Objectives Explain the value of market research, competitive analysis, and customer’s buying decisions and switching patterns. Differentiate between primary and secondary data, how it is derived and it value. Must be Substantive with Peer Reviewed (Scholarly) Reference(s) Assignment Details One clinical service line wants to invest in wireless […]

Explain how the packaging you will use for your product or service will add value.

Needs to be about the product I chose and a word cound of 450+ formatted APA and as always new and Original 

MKT 421 Week 3 Perceptual Map Presentation

Need help with the following assignment. Review “perceptual mapping” located on the Week 2 ERR page. Review the example perceptual map in Exhibit 4-14 in Ch. 4 of Basic Marketing. Select an industry with many competitors. Select two key variables that segment the competition. Complete a perceptual map that includes a minimum of 10 competitors […]

Marketing Research Report

Your company has decided to launch a new line of products. Create a 1,400-word report and include the following information: Choose the target market for your product, and describe your target market in detail. Create a new product that would appeal to your market. Develop at least one question for each characteristic of the target market […]

overview

Construct an overview of internal and external contingencies, describing at least two internal and three external contingencies and how they impact the sports marketing plan. Justify market selection decisions including the psychological and sociological factors as influences. Include targeting and positioning of the product(s). Generate a Sports Marketing Mix for your organization to address the […]

MKTG 420 Week 4 You Decide District Sales Manager

This file of MKTG 420 Week 4 You Decide District Sales Manager comprehends: MKTG 420 Week 4 You Decide

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