Over Southwest Airlines
Create a 12- to 15-slide Microsoft® PowerPoint® presentation for a Mini-Strategy using the Mini-Strategy Outline over Southwest Airline
Include the following in your outline:
- Evaluate the organization’s vision statement.
- Discuss the organization’s current goals and objectives.
- Assess the organization’s current status.
- Leadership
- Board members
- Structure
- Number of employees
- Conduct a basic SWOT analysis including the implications of the environment on a global organization.
- Report recent financial results including annual revenues, annual after tax earnings, and year end stock prices. Obtain results for the last 5 years.
- Perform competitor benchmarking.
- Develop strategic recommendations that are designed to realize growth.
- Create a profile of the current CEO including the following:
- Background and accomplishments
- Education and educational experiences
- Length of time in the current position
- Major career accomplishments
- Leadership and management styles
- Vision for the company
- Innovative accomplishments
Format your presentation according to APA guidelines.
Individual Assignment: Week 3 Mini-Strategy
Purpose of Assignment
The Week 3 Mini-Strategy follows the Mini-Strategy Outline. This abbreviated version of a strategy also provides students an opportunity to dive into the leadership of their selected organization and see what skills, background, and innovation they brought to the table.
Resources Required
Mini-Strategy Outline
Grading Guide
