Prof. James Kelvin – How Organizations Proactively Approach and Respond to Social Respond to Social Responsibility/Sustainability

Category: Marketing

Select an organization that has a known interest in social responsibility and/or sustainability.

Write a 1,050 word paper that addresses the following questions:

  • Why did you select this organization?
  • Why do you think this organization is socially responsible and/or interested in sustainability?
  • How does the organization actively demonstrate these principles?
  • What public relations efforts are in place to help promote organizational efforts toward social responsibility/sustainability?

Use specific examples from the organization’s websites, advertisements, or social media to illustrate your points.

Include two references with your paper.

Format your paper consistent with APA guidelines.

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