QUESTION 1 Project Gutenberg is _____. the oldest digital library Amazon’s kindle library the first museum for the printing press the first public library in America 2 points QUESTION 2 Changing fo

QUESTION 1

Project Gutenberg is _____.

the oldest digital library

Amazon’s kindle library

the first museum for the printing press

the first public library in America

2 points   

QUESTION 2

Changing formats at radio stations indicate several things about pop culture, including emerging cultural trends.

 True

 False

2 points   

QUESTION 3

As radio play began to influence record sales, _____ started occurring, where record companies bribed disc jockeys to play their artists.

cancel

script

detrack

Payola

2 points   

QUESTION 4

Creating cultural symbols that impact a person’s sense of self can be accomplished through _____.

Brainwashing

Advertising

Motivation

Remote Control

2 points   

QUESTION 5

The great migration brought ________ to new territory.

Rock and Roll

Blues

Grundge 

Classical

2 points   

QUESTION 6

In order to survive competitors and attract new readers, print publications started news only magazines?

 True

 False

2 points   

QUESTION 7

For media companies, a main revenue streams come from selling time and space to ________.

No one

Consumers

Animals

Advertisers 

2 points   

QUESTION 8

Before the advent of ____, the newspaper industry was very limited.

Publishers

The Printing Press

The reporter

The newspaper owner

2 points   

QUESTION 9

Journalistic ethics require that, in a free and democratic society, news must be presented accurately.

 True

 False

2 points   

QUESTION 10

1. Indie labels and artists have taken advantage of the power of the internet to communicate directly with fans and balance out their power against the major record labels.

2 points   

QUESTION 11

Two of the most credible media theories are considered to be these: 

Spiral of silence

Agenda-setting

Uses and gratification

Direct effects

2 points   

QUESTION 12

A publication geared toward professionals in a certain area is a trade magazine.

 True

 False

2 points   

QUESTION 13

Information economy is an economic model based on selling intangible information rather than products. 

 True

 False

2 points   

QUESTION 14

The concept of social responsibility for the press is called _____.

the new clause

the vital information premise

the information rule

the internal accountability doctrine 

2 points   

QUESTION 15

Which of these resulted with the rise of the penny press in the 1830s? Check all that apply.

More people read newspapers

Reporters and correspondents were hired

More diverse stories were published

Fewer newspapers were printed

2 points   

QUESTION 16

The ability to access, analyze, evaluate, and communicate information is considered Media Literacy.

 True

 False

2 points   

QUESTION 17

One historical example of radio’s impact is _____, which was an adaptation of a book, but listeners believed it was a real news story and panic broke out.

Norman Corwin’s This is War!

Orson Welles’s War of the Worlds broadcast

Air America

Major Bowes and His Original Amateur Hour 

2 points   

QUESTION 18

The biggest disruptor to the media industry business model is the ______.

Listener

Internet 

Advertisers

Government

2 points   

QUESTION 19

1. Media fills several roles in society. Select all of the correct responses below.Education and information

Mediation

Public Forum

Set Values

Entertainment

1. Watchdog for government and institutions

2 points   

QUESTION 20

Which of these are advantages of media literacy? Check all that apply.

1. Understand popular culture
2. Adapt to work in different jobs and industries
3. Identify false information or propaganda
4. Understand the information being absorbed
5. Find reliable sources

All of the above

2 points   

QUESTION 21

The first e-books become widely used in the _____.

1970s

1980s

1990s

2000s

2 points   

QUESTION 22

The accusation that media is influencing its coverage of certain events and situations is that media is _____.

Conservative

Liberal

Biased 

Lazy

2 points   

QUESTION 23

Which of one these reasons do journalists cite as to why blogs are not a form of journalism? 

Writers do not have an editor

Lack of credible sources

Writing is too long

Too much commentary

2 points   

QUESTION 24

Annie Lennox, Little Richard, Boy George, and Prince all contributed to changing societal norms about _____.

Voices

Hijacking

Racism

Gender Identity

2 points   

QUESTION 25

The recession of the 1990s affected radio stations in what two ways?

Programming was targeted to a specific demographic.

Stations operated more independently.

Local coverage and programming diversity increased.

Radio station ownership was consolidated.

2 points