Part I: Short Answer: Discuss, in your own words, the significance of two of the following concepts. A dictionary definition is not sufficient here; you must clearly explain the term from a research/methodology perspective. Not WHAT it is, but HOW and WHY it is important to business research.
1. Kodak and Digital
2. Research Problem vs. Research Symptom
3. SMART
4. The Journey not the Destination Matters
