SBE 430 Ecommerce for Small Business
Week 2
Week 2 DQ 1
Read case study 4.1: The Implications of Globalization on Consumer Attitudes. Based on this article and your experiences, debate the statement: “Site localization is essential for each country for an e-commerce offering to be successful in that country.”
Week 2 DQ 2
“Web 2.0 is simply a new label for a range of web technologies and consumer behaviors that have existed since the 1990s. It doesn’t represent a ‘paradigm shift.’” Is this statement true or false? Be sure to support your answer.
Week 2 Case Study
How Google Generates Revenue