Omm 615 week 4 complete ~ ( latest syllabus – updated dec, 2014 –

Discussions

1. Trade Promotions
   What are the biggest advantages of trade promotions?  What do you think is one of the biggest mistakes companies make in doing trade promotions and why? Incorporate concepts and examples from this week’s lecture. Respond to at least two of your classmates’ posts. 
2. Sales Promotion Strategies
   What are the three sales promotion strategies? Compare and contrast the three strategies and use one product to illustrate each strategy. How does a marketer determine which strategy to use and why? Incorporate concepts and examples from this week’s lecture. Respond to at least two of your classmates’ posts. 

Assignment
To complete the following assignment, go to this week’s Assignment link in the left navigation. 

Consumer Promotions
In a two- to three-page paper (excluding the title and reference pages), describe the seven different types of consumer promotions and use one product to illustrate each of them. Then, choose one of the seven consumer promotions and explain why it is most effective for the product you selected. 
Your paper must be formatted according to APA style as outlined in the Ashford Writing Center, and it must include referenced citations from the text and at least two scholarly sources from the Ashford University Library
Carefully review the Grading Rubric for the criteria that will be used to evaluate your assignment.

THIS TUTORIAL INCLUDES TWO ANSWERS FOR EACH DISCUSSION QUESTION TO HELP YOU SCORE BETTER

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ALSO INCLUDES THIS WEEK’S ASSIGNMENT WHICH IS PERFECTLY WRITTEN AND WITH REFERENCES

Link To Tutorials for other weeks of OMM 615